Category Archives: advertising
Your train leaves in 2 Big Macs time
The Big Mac is not only a tool to calculate purchasing power parity over the world, you can now use it to calculate the time remaining before the next train via the McDonald’s Hamburger Timetable.
Agency: DDB, Warsaw, Poland
Microsoft talks like an underdog
After almost 10 years of unchallenged supremacy, Internet Explorer is loosing the browser-war. Now Microsoft starts to talk like an underdog.
Dumb ways to die
A nice campaign created for Metro (Melbourne’s metropolitan rail service), with already an astonishing 13 million viewers in 7 days. Therefore “I solemnly swear to not do dumb stuff around trains”
Can coke make you happy?
Another Coca-Cola commercial spreading happiness.
This video was covered by Knack on 19 november 2012 but without the coke branding. On 14 june 2012 Huffington Post and Mashable discussed whether al this was real? Apparently Coca Cola confirmed all situations are real, but some are recreated in order to get the necessary permissions.
Let´s look at the world a little differently
Client: Coca-Cola Latin America Group
Executive Creative Director: Martin Mercado
Creative Director: Martin Goldberg
Art Director: Damián Garofalo
Copywriter: Silvio Caielli
Music: “Give a Little Bit” – Roger Hodgson / Supertramp
MINI marketing
Like at many other “design related” events the MINI was omnipresent at the Dutch Design Week 2012. Normally Eindhoven is a Philips branded city, but during the Design Week it became a MINI city.
Funny painted tire marks
A Mini Bar
A lot’s of MINI cabs
Art object
Colour ONE by Schoten & Baijings
There’s no such thing as a happy period
A nice video response from Bodyform, we’ve lied to you: “There’s no such thing as a happy period”. The video was already viewed over 2 million times and was a response to a kind of hilarious facebook post by Richard Neill.
You’re not reading my mind, you’re only looking at my Facebook
The future looks bleak for mind readers as new customer will tell them: “you’re not reading my mind, you’re only looking at my Facebook”. But nevertheless a strong campaign by Duval Guillaume ( Geoffrey Hantson) about on-line privacy and safe-banking.
The people in the video look very surprised about what they shared and this definitely should make you think about what you share, and how you share it. It also makes me wonder how many people will close their Facebook account after viewing this video.
Especially the part of the video about the bank accounts is kind of scary, as I assume they did not post this on their Facebook timeline. For those of you who are able to find my bank account information on-line, feel free to make a 0.1$/0.1€ deposit into my account to show you are in the know.
Do you know the LEGO Story
Tree generations of entrepreneurship, or storytelling at its best.
Honesty shouldn’t go unrewarded
Nice campaign from the Australian bank NAB
Honesty campaign website